Choose a feeling. We pour the rest.

A Cup Of is a concept for a small shop of feelings: small bottles made for calm, joy, hope or courage. A drink cannot make you feel anything. It can give a feeling three quiet minutes and every sense at once: taste, warmth, scent and sound.

See the shelf

The shelf

Seven feelings, 100 ml each. Every feeling has a shape you can taste: joy is quick and fizzy, calm is slow and warm, hope turns halfway through.

A cup of calm

warm, slow, a little floral

Serve warm · With chamomile, lemon balm, oat milk, a trace of lavender

Close your eyes for the first sip. Breathe out longer than you breathe in.

not for sale

I would order this

A glass of joy

cold, sparkling, bright

Serve on ice · With yuzu, ginger, elderflower, a pinch of salt

Hold the glass up to the light. Drink the first half standing.

not for sale

I would order this

A glass of hope

bitter first, sweet at the end

Serve cool · With grapefruit peel, then honey and orange blossom

Wait for the turn. The first sip is bitter, the last one is sweet.

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I would order this

A shot of courage

a warmth that builds

Serve warm · With dark cacao, cinnamon, a little chili

Drink it slowly before the thing you are afraid of. Let the heat arrive.

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I would order this

A glass of focus

clean, cool, barely sweet

Serve cold · With green tea, mint, rosemary

One glass, one task. The phone waits in another room until the glass is empty.

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I would order this

A cup of comfort

thick and warm, like a blanket

Serve hot · With malted grain, vanilla, a note of brown butter

Hold the cup with both hands. Sit somewhere soft.

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I would order this

A glass of nostalgia

a flavour of the city it is poured in

Serve cool · In Munich woodruff, apple, strudel spice

Drink it where you grew up, or think of the place while you drink.

not for sale

I would order this

Boxes

Most feelings are bought for someone else. A bottle of courage before an exam, a glass of hope for a friend in a hard week.

A week of feelings

Seven bottles, one for each day, with a short sound piece behind every cap.

MonTueWedThuFriSatSun

Give a feeling

One bottle with a card in your own handwriting. You choose the feeling, we tie the string.

Your own feeling

Later: you mix a bottle of your own and give it a name, like Sunday at Grandma's.

The bar

One long counter, low light, no alcohol. You walk up and order by feeling: a glass of courage, please, I have a hard talk at three. The bar would be the first test of the whole idea: four feelings on a menu for one weekend, to see what people order and what they say when they order it.

Tell me which feeling you would order

What is in a feeling

Taste with a shape

Each recipe has a beginning, a middle and an end, so the feeling has a little story in the mouth.

Warm or cold

Calm and comfort are served warm, joy and focus cold. Temperature is part of the recipe.

A sound behind the cap

Scan the cap and a three minute sound piece for that feeling begins. The bottle on the table, the eyes closed.

You cannot buy a feeling. You can make room for one.

A Cup Of is a concept. Nothing on this page is for sale and no order is taken. Every bottle would be a food made from ordinary kitchen ingredients and carries no health claim. It is no medical product and no supplement, and it promises no feeling.